Sheikha Mahra’s Bold Fragrance Launch Post-Split

Dubai’s Princess Sheikha Mahra Al Maktoum has made headlines again, this time with the launch of her new perfume line, intriguingly named “Divorce.” Under her luxury brand Mahra M1, the 30-year-old princess has released a teaser of the fragrance on Instagram, revealing a sleek black bottle with the bold word “Divorce” engraved on it. The dramatic teaser video, posted a day before, showcases visuals of broken glass, black petals, and a black panther, symbolizing strength, freedom, and transformation.

A Bold Move After a Public Divorce

The launch of the Divorce perfume comes shortly after Sheikha Mahra publicly divorced her husband, Sheikh Mana bin Mohammed bin Rashid bin Mana Al Maktoum, through an Instagram post. In July 2024, the princess shared a shocking message on social media:

“Dear husband, as you are occupied with other companions, I hereby declare our divorce. I divorce you, I divorce you, and I divorce you. Take care. Your ex-wife.”

This explosive announcement made using triple talaq, a traditional Islamic method of divorce. The post immediately gained global attention, especially since the couple had married just last year in May 2023 and welcomed their first child two months before the split.

The “Divorce” Fragrance: A Symbol of Empowerment

The Divorce perfume seen as a symbol of independence and empowerment for Sheikha Mahra. The princess has known for her entrepreneurial ventures, and this new fragrance is her latest addition to the Mahra M1 brand. The perfume set to appeal to women who value strength and resilience, much like the princess herself, who has taken control of her narrative in both personal and professional life.

About Sheikha Mahra Al Maktoum

Sheikha Mahra the daughter of Sheikh Mohammed bin Rashid Al Maktoum, the ruler of Dubai, and Zoe Grigorakos, a Greek national. Sheikh Mohammed, who also the Vice President, Prime Minister, and Minister of Defence of the UAE, considered one of the world’s wealthiest royals, with a net worth estimated between $14 to $18 billion.

The Dubai princess has established herself as a prominent figure on social media, where she keeps her nearly one million followers updated on her latest ventures. Known for her beauty, elegance, and business acumen, Sheikha Mahra has several businesses under her name and continues to break boundaries.

What’s Next for Mahra M1?

The launch of Divorce perfume highlights Sheikha Mahra’s flair for combining personal experiences with her business ventures. While more details about the fragrance’s composition yet to revealed, the brand’s symbolism promises to resonate with a global audience. With Mahra M1 gaining momentum, the world is watching to see what bold move the princess will make next.