CartoonNetwork.com, the iconic website of the beloved TV channel Cartoon Network, has been officially closed by Warner Bros. Discovery. This move is part of a broader strategy to redirect viewers to Max, Warner Bros. Discovery’s premier streaming service. Visitors to CartoonNetwork.com are now automatically redirected to the Max website, where a subscription is required to access content that was previously available for free on the Cartoon Network site.
Shift in Focus
Despite the closure of the website, Cartoon Network’s television programming will continue without interruption. According to a Warner Bros. Discovery spokesperson, the company is shifting its focus to the network’s shows and social media platforms. This decision is driven by the higher engagement and growth potential seen on these platforms compared to the traditional website.
Impact on International Versions
While the U.S. version of CartoonNetwork.com has been completely removed, some international versions of the site are still operational. However, the future of these international sites remains uncertain as Warner Bros. Discovery continues its restructuring efforts.
Broader Restructuring at Warner Bros. Discovery
The shutdown of CartoonNetwork.com is just one part of a larger restructuring at Warner Bros. Discovery. The company has announced several changes, including the end of its throwback show service, Boomerang, on September 30. Additionally, Warner Bros. Games is reportedly implementing cost-cutting measures, which could involve licensing out major franchises such as Harry Potter, Game of Thrones, and Batman.
These moves come on the heels of a challenging financial period for Warner Bros. Discovery, which reported a $10 billion net loss earlier this week. The company is also considering splitting its business as part of its ongoing efforts to streamline operations and focus on core areas.
As Warner Bros. Discovery continues to navigate its restructuring, fans of Cartoon Network will need to adapt to these changes. While the TV channel remains intact, the closure of CartoonNetwork.com marks the end of an era for the network’s online presence. Fans can now access their favorite Cartoon Network content through the Max streaming service, which is set to become the central hub for all Warner Bros. Discovery content.
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